Media
Outsourcing Your Media Buying
Imagine if all of your strategies, ideas and thoughts were able to be vetted and acted upon. Better yet, imagine the sense of accomplishment you’d
Michael Hubbard
April 11, 2017
Media Buying
You Get What You Pay For
Have you ever stayed in one of those low budget hotels in an effort to spend as little money as you can? I think it’s
Heather Morrison
April 4, 2017
Media Buying
Me and My (Digital) Shadow
You know that shirt that has been following you around on the internet for the past week? That way-different-but-kinda-cool shirt that you impulsively put in
Carly Wisse
March 28, 2017
Media
Native. Undefined.
Native was once considered a standalone tactic used in reaching our audience – in a non-intrusive and relevant environment. Now we find ourselves increasingly identifying
Melissa Ilardi
March 14, 2017
Media
Programmatic TV: The Good, The Bad, The Fuzzy – Part 1
In order to truly dive into the programmatic TV space, let us first separate it into the way we see it: the good, the bad
Trey Dickert
March 7, 2017
Analytics
Attribution 101 – What the heck are we talking about?
Most of us have heard the old John Wanamaker quote, “Half the money I spend on advertising is wasted; the trouble is I don’t know
Seth Hargrave
February 28, 2017
Media Two In the News
February 3, 2022 |
Michael Bürgi
February 1, 2022 |
Kayleigh Barber
December 8, 2021 |
Interactive Advertising Bureau (IAB)
