Tis’ the season much of the general population dread. No, I’m not talking about having to sit through another Thanksgiving dinner with your in-laws. It’s
There are so many options within Google Ads when it comes to bidding strategies, how do you know which is best for your campaigns? Maintain
At Media Two we often encounter the question, “Why would I pay for clicks on my brand own name [via paid search ads] when I
A constant debate you’ll hear in the world of digital media buying is the debate between the Google Display Network (GDN) and programmatic buying using
Programmatic advertising has seen exponential growth over the last ten years and is now implemented in most media strategies. Estimations by eMarketer state that by
Last week, Google hosted its annual Google Marketing Live where marketers from around the globe flock to the search capital of the world at Summit
