Everything You Ever Wanted to Know
About Media Two Interactive
We don’t call shotgun. We drive. We believe in not only navigating the media world, but in leading it as well. We are a passionate, multi-talented team of advertising experts who stay nimble and true to our clients, and we understand that we can only win when our clients win. We want to be your partner, but will continue to prove ourselves as your vendor until that day comes.
Media Buying Experience Matters
Media Two began in 1998 as a digital media buying shop, and our experiences have paved the way for not just our clients, but an industry as a whole. From Beta Testing Google’s now famous AdWords program to programmatic buying in the RTB world, Media Two has been at the forefront of the digital media evolution ensuring that our clients can focus on results rather than testing. We’re old enough to remember when banner ads received 50% click-through-rates, and we’re experienced enough to know that CTR’s are just one of many KPI’s that can lead to a conversion.
Every agency says their team is the best, but can they say that they’ve inspired an industry? Ours can. Our CEO beta-tested Google Adwords before they existed. Our Creative Director led the IAB team that set modern day ad standards. Our Media Director launched the first study on the positive correlation between search and display media (and later helped SEMPO repeat the findings). Our ENTIRE TEAM is cross trained in media buying, search and ad operations which means you will never get our B Team – as it doesn’t exist.
We don’t want to be your AOR – we want to drive your ROI. The logos you see at the bottom of the page are active clients – but take a look at some of the other campaigns we’ve run, dig deeper into our services, or feel free to reach out to one of the members of our leadership team to see if we can be of service to you:
Michael founded Media Two Interactive in 1998 and currently serves as its CEO. In this role, he drives the continuing growth of the agency both through internal leadership as well as strategic media thinking for Media Two’s clients. Although he’s never short on words or enthusiasm, Michael’s true digital love is with the numbers. Whether it’s programmatic buying via RTB or analysis of the analytics and attribution modeling – Michael can always be found knee deep in the clients numbers.
As an eight year veteran at Media Two, Seth’s responsibilities are diversified across a number of agency disciplines including client strategy, new business development, and conceptualization and management of service operations. With a professional background in media planning, buying, and client services, Seth is a master tactician – bringing cutting edge strategic thinking to the agency and our accounts.
Jim brings to Media Two 25 years of successful integrated marketing communication solutions for global clients across multiple industries. His strategic competencies reflect digital, social media and traditional marketing, helping clients identify their critical communication and business objectives. Prior to Media Two, Jim lead the client services team for a Chicago agency, including Account Direction for a number of key clients. He helped guide proven results for clients like Philips Lighting, GE Healthcare, Leica Microsystems, Mizuho Securities USA, and Follett. Jim was also an agency owner for 12 years.
With over 10 years experience handling the internal accounting functions for small businesses, I currently manage the day to day financial transactions for Media Two Interactive, LLC. My areas of expertise include accounts receivable, accounts payable, financial statement reporting, G/L reconciliations, cost accounting on a project level, budgeting and cash flow forecast, payroll and employee benefit maintenance. It has been my pleasure to apply these skills here at Media Two to both work with and support a team of very talented professionals.
As the Associate Media Director with Media Two, Megan has developed and managed numerous digital media campaigns starting from the initial strategy phase all the way to the summary wrap-up report. Having over five years of agency experience gives Megan the ability to analyze the performance of these campaigns, forecast spend and results, oversee the trafficking process, and make decisions that will lead to the most successful outcome for our clients. From time to time, Megan also gets to exercise the right side of her brain by thinking creatively to develop new campaign strategy and design ideas to help clients reach their target audiences and achieve their goals more effectively.
As a Media Strategy Manager at Media Two Interactive, Carson provides insight into creating integrated media strategies. As a driven, organized and goal-oriented media professional, she strives to exude creativity, analytical thinking and collaboration in the development of media solutions.
As Account Strategy Manager at Media Two, Hanna is the strategic force behind her clients’ integrated media campaigns. Her account management experience includes web design projects, integrated business-to-consumer and business-to-business direct response campaigns, digital display, and search and social pay-per-click initiatives. Hanna’s comprehensive understanding of an ever-changing digital advertising landscape combined with a commitment to her clients’ business objectives make her a valuable part of the Media Two team.
Trey came to Media Two from a national ad agency where he worked on accounts such as Lenovo and Nationwide. At Media Two, Trey serves as our Media Strategy Manager, responsible for media planning and buying and search engine strategies.